An enabler of Sustainable Client Centric Business Growth
Growth is not an option but an imperative now. Digitization & globalization has spurred competition in every sector and so clients have become very demanding.
Growth can mean different things to you : YoY revenue growth, increasing EBITDA margin, increasing client base, increasing revenue from key accounts, increasing sales win rates, low customer churn, etc. Different strategies can help you achieve this growth. Now-a-days “Growth hacking strategies” are very popular.
Growth achieved through growth hacking strategies are sporadic & exciting but aren’t sustainable. In fact, they create long-term stress in the system.
How can organizations achieve sustainable growth and consistently stay profitable?
True assets of any company are not the items in balance sheet, but it is the company’s clients. Businesses exist because of their clients and they grow by leveraging their ‘clients’.
Here’s a simple secret to achieve sustainable business growth. When any business helps its clients’ succeed, they succeed in their business and such a growth is sustainable and assured for future. The sure shot way to achieve this is by constantly creating & delivering value that client seeks.
Is there a definitive way for organizations to deliver higher value to clients?
The first step is to understand their clients and their changing needs. They need to become client centric vis-à-vis their competition. After this is where innovation, technology, etc., comes in.
Equipped with client insights, they need to transform every aspect of their business by constantly aligning people, process, technology and refining products/services towards client’s needs.
We help organizations achieve Sustainable Business Growth through Client Centric Strategies.
How to develop & implement client centric strategies for sustainable business growth through ?
Here is where we come in. We help organizations in :
Nilakantasrinivasan is the author of 3 Books – “The Client Centric Protagonist ”, “The Little Book on Customer Experience” & “The Master Book for Lean Six Sigma ”. To know more about Neil, click here.
Canopus Business Management Group has a team of well-qualified and experienced experts and senior advisers in India who have vast industry experience. Resources required for a given engagement are chosen based on the requirement, expertise and level of support required.
Profiles of individual consultants are available on request.
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