It is awfully important to know what is and what is not your business. – Gertrude Stein Take away for CX Professionals Knowing about your customer is your business.
Know what your customers want most and what your company does best. Focus on where those two meet. – Kevin Stirtz Take away for CX Professionals The convergence of these produces magic.
When the customer asks for a drill, all he wants is holes! – Theodore Levitt Take away for CX Professionals Don’t take everything customers say at face value.
If the creator had a purpose in equipping us with a neck, he surely meant us to stick it out. – Authur Koestler Take away for CX Professionals Curiosity goes a long way to understand customers.
You’ve got to start with the customer experience and work back toward the technology – not the other way around. – Steve Jobs Take away for CX Professionals Technology is an enabler and not an end in itself.
I don’t design clothes, I design dreams. – Ralph Luren Take away for CX Professionals A designer has to support the lifestyle of the customer, or something larger.
The trouble with many of us is that we underestimate the power of simplicity. – Robert Stuberg Take away for CX Professionals Keep it simple, be it process, product or communication.
Better to do something imperfectly than to do nothing flawlessly. – Robert Schuller Take away for CX Professionals Start somewhere and work your way through perfection.
We tend to be distracted by the voices in our own heads telling us what the design should look like. – Michael Bierut Take away for CX Professionals Approach customer experience design with an open mind.
An ounce of image is worth a pound of performance. – Laurence J Peter Take away for CX Professionals Can you visualize how your designs will change the customer’s life?